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Launch Your Local Business’ Email Newsletter in 5 Steps

The Reports of The Death of Email Newsletters Have Been Greatly Exaggerated Believe it or not, ezines, or email newsletters, are still an incredibly effective communication tool for local small businesses because of their in-depth material. I started my email...

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Is Your Business Ready for 2016?

Take an honest assessment of where your business is today. Get out a piece of paper (or an electronic doc) and make note of what you need to: Start doing Stop doing Continue doing based on last year’s results. What’s not working in your marketing activities? Where are...

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120 Ways To Get Readers To Your Local Business Blog. Juice It Up!

Given the explosion of blogs and bloggers, you probably think you’re going to get lost in a churning sea of information.  That’s entirely possible.  But, there are some things you can to do pull your blog into the boat and save yourself from drowning or ...

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Are You The Networker From Hell?

  Have you ever attended a networking event where someone just went up and shoved a business card or flyer in your hand? I had a guy at a chamber mixer start talking to me about freestanding saunas and telling me that I should have one, that it was only $6,000 to buy...

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