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Launch Your Local Business’ Email Newsletter in 5 Steps

The Reports of The Death of Email Newsletters Have Been Greatly Exaggerated Believe it or not, ezines, or email newsletters, are still an incredibly effective communication tool for local small businesses because of their in-depth material. I started my email...

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120 Ways To Get Readers To Your Local Business Blog. Juice It Up!

Given the explosion of blogs and bloggers, you probably think you’re going to get lost in a churning sea of information.  That’s entirely possible.  But, there are some things you can to do pull your blog into the boat and save yourself from drowning or ...

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Get It Together – Generate Cost-Effective Sales Leads By Integrating Your Marketing Efforts

Get It Together  – Generate Cost-Effective  Sales Leads By Integrating Your Marketing Efforts Definition of Integrated Marketing Communications from Wikipedia: 1) Integrated marketing communications (IMC) is a process for managing customer relationships that...

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