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Getting Publicity for Your Local Event

Getting Publicity for Your Community Events   Perhaps one of the most frustrating things about local media is getting their attention for your business when murder and mayhem are your competition. Even local, free newspapers who get tons and tons of advertising from...

The Product Can’t Sell Itself

The Product Can’t Sell Itself I will admit it…I love TV… and movies and pop culture.  You know how people say that they’re smarter not having watched TV or are more successful?   Well, I have a family and extended relatives loaded with lots of...

Facebook and Twitter Posts With Pizazz

Facebook and Twitter Posts With Pizazz Here’s what I see with so many small businesses using Facebook and Twitter.  On Facebook and, especially, Twitter they post nothing but a steady beat of  discount offers,  article links to other sites,  quotes from other...